
Upcoming Session: TBD
Build Your Positioning Foundation
You've spent years building real expertise. Now you're building something around it — a consultancy, an advisory practice, a body of work that's yours.
The thinking is there. The credentials are there. What isn't there yet is the strategy that makes the market understand what you bring — clearly, immediately, and at the level you actually operate at.
The Sprint gives you that foundation. Two focused sessions plus a private 1:1. You leave with a positioning architecture you can build on immediately.
Not a coaching circle. Not a personal branding class. A strategic workshop that produces tangible outputs.
What You’ll Walk Away With:

How It Works
This Is for You If
I'm Lila — Brand Strategist and founder of Self Design Studio.
I work with experts in the early stages of building independent practices, helping them put strategic foundations in place before they invest in a full brand build.
I made the transition myself. I know what it means to have real expertise and no architecture around it. The methodology comes from inside that experience — and the Sprint is designed for the exact moment I needed it most.
Each cohort is limited to 8 participants for focused attention and meaningful feedback on your specific positioning.
Next Sprint: TBD
Investment: CHF 1,200
Do I need to have my practice fully launched to join?
No. This Sprint is ideal for experts who have recently launched their solo practice, or those who are actively executing their transition and want their brand infrastructure in place from day one. If you have the expertise but lack the architecture to sell it, this is for you.
What if I haven't narrowed down my exact niche yet?
That is exactly what the Sprint is designed to solve. You don't need a perfect niche to start; you just need to know your core expertise. We will work together in Session 1 to extract your original thinking, define your most viable professional direction, and build the positioning architecture around it.
How is this different from other branding workshops?
Most "branding" focuses on surface-level tactics—LinkedIn banners, content templates, or motivational coaching. This is a brand architecture intensive. We focus on the foundational strategy: how to position your expertise, build a differentiated value proposition, and structure a market presence that makes you the obvious choice. It is strategic, tangible, and output-driven.
Is this a substitute for a full brand build?
No. The Sprint is designed for early-stage independents who need a robust strategic foundation right now, but aren't quite ready for a comprehensive, done-for-you visual identity and website build. However, if you decide to upgrade to the full 1:1 Self Design™ Program within 90 days, CHF 500 of your Sprint investment will be credited toward it.
What is the total time commitment?
Two 2-hour group sessions (4 hours total) plus one private 90-minute 1:1 session. Between group sessions, expect 1–2 hours of focused, self-guided work using your Self Design™ Playbook to refine your positioning drafts.
Will I get individual attention for my specific situation?
Yes. The cohort is strictly capped at 8 participants to ensure high-quality, personalized feedback during the live workshops. Additionally, your 90-minute 1:1 session is entirely dedicated to your specific practice, pressure-testing your positioning, and building your custom 90-Day Priority Map.
What exactly happens in the private 1:1 session?
This 90-minute session is where we finalize your architecture. We will review the positioning you developed in the group sessions, refine your signature narrative to ensure it cuts through market noise, and finalize your actionable 90-Day Priority Map. Following this call, I will deliver your final Written Positioning Summary.
Is this virtual or in-person?
Fully virtual via Zoom. It is designed for busy, active independent professionals who need high-impact strategy without geographic constraints.
What if I can't attend one of the live group sessions?
Because this is an interactive, workshop-style intensive, live attendance at both group sessions is highly recommended to get the full value. If an unavoidable conflict arises, recordings will be available, but you will miss the real-time feedback loop.
What's your cancellation policy?
You may receive a full refund up to 7 days before the first session. After that window, your investment is non-refundable, but your spot can be transferred to a future Sprint cohort.