After years in pharma and medical devices, Åsa reached a professional inflection point. She was ready to move from corporate leadership to independent consulting — bringing her expertise in functional medicine and sustainable health to clients on her own terms.
‍
That vision became Vivante Health Services: her platform for advisory and consulting work in the wellness and pharma space.
‍
The challenge: translate decades of corporate credibility into an independent brand that felt both professional and personal — without looking like every other wellness consultant.

Translated from French, Vivante means alive, full of life. Just like Åsa's personality: full of energy, inspiring, vibrant, authentic, and bold.

1. Strategic Foundation

We started with a Brand Strategy Workshop to clarify Åsa's positioning: who she serves, what she offers, how she's different. From this, we developed her messaging framework, brand narrative, and thought leadership direction — the strategic backbone for everything that followed.

2. Visual Identity

We translated the strategy into a visual system that matched Åsa's energy: vibrant, minimal, bold. Clean typography, strong color palette, and a presence that signals both credibility and vitality. Vivante — French for "alive, full of life" — became the anchor for the entire brand expression.

3. Brand Photography

We directed a photography session that captured Åsa's warmth, energy, and leadership presence. These images became central to her website, LinkedIn, and all brand touchpoints.

4. Digital Presence

We designed and built a website that communicates her expertise clearly, houses her service offerings, and converts visitors into inquiry calls. We also set up a simple marketing automation system to support her client pipeline.